Categories Articles 67% of Strategic Plans Fail — But Not for the Reason Everyone Thinks. Here’s the Real Culprit. Post author By crystalg Post date February 9, 2026 Entrepreneur Tags 'real', culprit, Everyone, Fail, Here's, Plans, Reason, Strategic, thinks ← Apple is killing the old HomeKit tomorrow → OpenAI’s Sam Altman used to hate ads. Now he’s selling them.